Bio-Centric Design Thinking
Apr 22, 2021
Desirability, feasibility, and viability are the go-to principles of design thinking. While these three tenets of design thinking are deeply entrenched, for the continued life on this planet we need to shift this view from focusing on the needs of users and customers, while also taking into account the ecology of our living planet. Design thinking needs to shift from a human-centric lens to a bio-centric one, this way we are bringing what is sustainable into view early on in our vision process when creating experiences and products. This means adopting a cradle-to-cradle mentality of regenerative and cyclical usage for materials that take into account the waste footprint before, during, and after use.
