On iterative learning and growth

Source: Building an Optimized Business: What Leaders Need to Know About Operating at Speed and Scale, April 2015

This framework came to me via Dave Lewis at Organic San Fransisco. It’s a clever way to show how lean methodology is built on the idea of iterative learning and growth. The essence of the thinking comes from manufacturing originally (Kaizen) and has been adopted into web design through the creation and iteration of the minimum viable product, which allows for testing of the core hypothesis of the value proposition before investing in building out the solution.